"According to designer Max Wolf, a concept is often enough. Yet production can also enhance the impact of an idea, as a result of which, he is always on the lookout for the right balance between conceptual and reproducible. His 'Plug-ins' are the result of an exploration of the relationship between technology and nature, in order to discover what 'post-digital' might mean. 'Plug-ins function like piercings, to be worn on electronic devices like mobile phones, notebook computers and PDAs. They do not fulfil a primarily pragmatic function but set out to create aura, to pamper your need for luxury, upgrade your style and animate the inanimate.'
Max Wolf was born in 1971 in Giessen and works in Frankfurt. He studied at the Hochschule für Gestaltung in Offenbach. In 1997, together with four colleagues, he founded the agency 'Meso
Digital Media Systems Design'. Wolf and Volker Klag set up zirkeltraining.org in 2001 as an outlet for their respective conceptual work. At Meso, meanwhile, he works on commissions in the fields of graphic and interface design, visualization, hardware development and programming. Commissions: ZDF (German TV) - a Media Bar for the Internationale Funkausstellung, Berlin, 2001; web-game designs like Shockwave Game for Flatfax, 2000."