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Tuesday, September 3, 2002
This TV Commercial is flippant, obvious and appeals to emotions and values i rather dislike. But it definitly appeals to me. SL55 AMG: 'If the audience feels that way, what must it be like for the athlete?' Guess i'm the ideal victim for every turtleneck pullover marketeer. I will not do anything stupid when buying a new car this winter. I will...

Update: The US Commercial is way worse.
3 comments yet by zpy, Bruno.
  Comment by zpy, 8145 days ago:
Wasn't Mercedes purchased by Ford?
  Comment by zpy, 8144 days ago:
My mistake. They own Jaguar, Landrover, Aston Martin, and a few others, but not Mercedes . . .at least not yet.
  Comment by Bruno, 8139 days ago:
Chance to smart-ass:

Mercedes is in some troubles in the states because they told shareholders that their takeover of chrysler a few years ago was a merger, which it wasn't. They also own a major stake in Mitsubishi, so all together, DaimlerChrysler is the more or less the third biggest car manufacturer in the world (Mercedes, Chrysler, Mitsubishi, Dodge, Jeep...), depending on the underlying criteria.

The biggest takeover or merger candidate is Volkswagen, because it's comparable cheap to get. The EU will also, sooner or later, overrrule a german law which prevents major foreign investment in VW.

Wisenheimer out.
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